Question Preview: Grant Consulting 101: Marketing

Have you been considering starting a grant consulting business? Thinking about testing out the waters as a freelance grant writer in addition to being a full-time or part-time employed grant professional? It can seem overwhelming, there is NO doubt. We have been hosting for #grantchat for nearly two years and haven’t yet tackled the topic of grant consulting in depth. We have talked about some of the differences that we experience related to best practices, grant teams, funder relationships, and social media for consultants versus employees, but what about the basics of getting your consulting practice started?

The theme for March for SmartEGrants is Grant Consulting 101 which means, you guessed it! As a program of SmartEGrants, #grantchat is following suit with the theme and will be talking about Grant Consulting 101 topics as well. What are the rest of our topics for March you ask?

March 10: Marketing

March 17: Contracts and Collaborations

March 24: Client Management

We are hoping that those fellow experienced consultants will freely share their knowledge and lessons learned during this series with those that have recently started or are considering starting a grant consulting business.

Here are our questions for the second week of this theme, Marketing:

Q1:  For new consultants, what is your biggest question or concern about marketing your business? #grantchat

Q2: For existing consultants, how have your concerns about marketing your business changed since you started? #grantchat

Q3: Do you have a formal marketing plan for your business? Why or why not? #grantchat

Q4: For new and existing consultants, what are your favorite *free* ways to market your business? #grantchat

Q5: For new and existing consultants, what paid marketing methods have you found to have a strong ROI? #grantchat

Q6: What do you feel is your biggest barrier to marketing your business? #grantchat

Q7: How do you use current/recent client testimonials within your marketing efforts? #grantchat

Q8: How do you find social media to fit into your marketing efforts for your business? #grantchat

Q9: How do you track the impact of your various marketing efforts to make choices about future efforts? #grantchat

Q10: For experienced consultants, what advice do you wish you had been given about marketing your business when you first started?#grantchat

Are you as excited for this topic as we are? Do you *know* that this is a not to be missed event on your calendar? We want to encourage those of you that ARE considering being a grant consultant or are new to the business to take your professional development a step further, and look at the webinars that SmartEGrants is hosting each Thursday in March on these topics. We are going to dig into each, share best practices, and share tools (both free and inexpensive) in order to help you have the grant consulting business you dream of. You can see the full schedule and register for one or all of the sessions here (they are only $25 each and include the slides and recording!).

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